EPCAMR Partners with Macy’s for Sixth Annual Shop for a Cause Day

Macy’s helps local non-profit raise funds and awareness for important cause

Wilkes-Barre, PA – August 10, 2011 – Macy’s is partnering with the Eastern Pennsylvania Coalition for Abandoned Mine Reclamation (EPCAMR) to invite customers to participate in Macy’s 6th annual “Shop for a Cause” charity shopping event. This year’s Shop for a Cause will take place on August 27, 2011. Customers can purchase tickets now from EPCAMR. Shop for a Cause is a unique one-day only shopping event, created to support local charity and non-profit fundraising efforts, and has helped raised more than $38 million across the country since 2006.

“Macy’s is committed to giving back to our local communities. Our annual Shop for a Cause program is meaningful for us because it gives our customers and associates an opportunity to give back to the local charities, schools, and non-profits that matter a great deal to them,” said Martine Reardon, Macy’s Executive Vice President of Marketing. “We are proud to offer our customers an easy way to make a positive difference, while enjoying great savings at Macy’s.”

Macy’s has provided EPCAMR with shopping passes to sell for $5 each. The organization will keep 100% of the proceeds from tickets sold. The more EPCAMR sells, the more money the organization will raise! Luckily, this event is occurring just in time for BACK TO SCHOOL SHOPPING!

By purchasing a shopping pass for the event, customers are supporting EPCAMR’s environmental education programs for local elementary schools and the purchase of testing equipment and field supplies for those outdoor education experiences with the students and teachers, while enjoying a shopping day of spectacular discounts, entertainment, and special events. There will be special discounts on most regular, sale, and clearance purchases ALL DAY. Some exclusions apply.

“EPCAMR believes this event is a creative way to generate income for our organization. This is our 15th year cleaning up our rivers and streams impacted by abandoned mines and restoring them into clean fisheries, all while providing outdoor environmental education experiences to students in our communities. All of the funds generated from this fundraising event will be utilized locally, as we plan for future programs with students and teachers throughout the Wyoming Valley. We thank Macy’s for giving EPCAMR an opportunity to provide some outreach and awareness and for their commitment to helping local non-profits generate some much needed income,” stated EPCAMR Executive Director, Robert Hughes.

About Macy’s

Macy’s, the largest retail brand of Macy’s, Inc., delivers fashion and affordable luxury to customers at more than 800 locations in 45 states, the District of Columbia, Puerto Rico, and Guam. Macy’s stores and macys.com offer distinctive assortments, including the most desired family of exclusive and fashion brands for him, her, and home. Macy’s is known for such epic events as Macy’s 4th of July Fireworks® and the Macy’s Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows, and celebrity appearances. Building on a 150-year tradition, Macy’s helps strengthen communities by supporting local and national charities that make a difference in the lives of our customers.

For Macy’s media materials, images, and contacts, please visit www.macys.com/pressroom.

About Bobby Hughes

Bobby Hughes is the Executive Director for EPCAMR since the inception of the organization in 1997. For more information please visit his biography page.

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